The theme of Ahead! 2013 is Teamwork. The best ideas, innovations and solutions in industrial and interior design are created in a long chain of values, linking users, manufacturers and designers. Ahead! 2013 produces workshops providing the opportunity to get engrossed in design work open to participation. The experience is complemented with the opportunity to connect interesting designers, brands and experts in workshops on various design topics.
Many ideas are borne through individual thinking. Ahead! 2013 scans the possibilities of collective design, offering the participants an excellent platform to share the background of their own products, services and competences. Simultaneously, it produces new connections, contacts and ideas, creating visibility for the participants of Ahead! 2013. The design area is centred on the home, interior design products and commercial interior design, in addition to the challenges posed by design in collective spaces in municipalities and cities.
Brilliant young designers have their own separate stand, New Designers on the Block, presenting ideas as well as the people behind them. Similarly, New Designers on the Block reflects the current topics and trends offering inspiration to designers.